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Healthcare Marketing: Television Having a “Senior Moment”

Television is now targeting older adults with its programming.  And is the place to reach aging baby boomers.     For years television programming has been directed to the coveted 18-49 year olds....

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Pitfalls and Uses of QR Codes in Healthcare Marketing

QR codes can be useful in healthcare marketing but only if used correctly.  Effective use is dependent on understanding the context and following some basic guidelines. QR codes are the cool thing...

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Healthcare Marketing: Market Your Hospital Newsletter Like a Pro

This blog was provided by Brittany Richards who is an editorial coordinator at Software Advice <http://www.softwareadvice.com/> where she handles the Profitable Practice blog. Five steps to...

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